"This trajectory [of the term _interactive_] is typical of industrial terms appropriated by analysts of technoculture... and shows how commercial rhetoric is accepted uncritically by academics.... The word _interactive_ operates textually rather than analytically, as it connotes various vague ideas of computer screens, user freedom, and personalized media, while denoting nothing. [...] To declare a system interactive is to endorse it with magic power" (Aarseth, Cybertext, p. 48)
espen aarseth has no time for your "interactive" garbage, get out of here with that stuff
there is no more paradigmatic example of "ergodic literature" than the Magic 8-Ball, fight me and/or cite me
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